Digital Marketing Certificate

The Digital Marketing Certificate prepares students for the new world of digital marketing. Courses will have a digital component. This certificate prepares students for entry-level positions in marketing fields.

Note: To enroll in the courses below, student must meet the following requirements: Meet prerequisite requirements, or prior approval by the chair of the School of Business and Entrepreneurship.

Certificate available in Bismarck and online

Requirements

Courses

BADM 357Visual Merchandising, Design, and Storytelling

3

MRKT 301Principles of Marketing

3

MRKT 340Advertising, Sales Promotion, and Digital Media

3

MRKT 491Business Administration Seminar: Marketing

3

Total Credit Hours:12

Elective (Select 4-6 credits of the following)

BADM 364Electronic Commerce

3

 

BADM 497Business Administration Internship, Externship, Cooperative Education

1-12

 

MRKT 357International Marketing

3

MRKT 386Retailing: Virtual and Brick-and-Mortar

3

MRKT 466Consumer Behavior and Consumption

3

Total Credit Hours: 16-18