Digital Marketing Certificate

Overview

Certificate available in Bismarck, DSUlive, and online

Career Options

Why should you pursue a Digital Marketing Certificate?

The Digital Marketing Certificate prepares students for entry-level positions in marketing fields in the new world of digital marketing.

Possible Career Paths

• Marketing Manager
• Social Media Specialist
• Digital Strategist
• Digital Brand Manager

Requirements

Note: To enroll in the courses below, student must meet the following requirements: Meet prerequisite requirements, or prior approval by the chair of the School of Business and Entrepreneurship.

Courses

BADM 357	Visual Merchandising, Design, and Storytelling	3
MRKT 301	Principles of Marketing	3
MRKT 340	Advertising, Sales Promotion, and Digital Media	3
MRKT 491	Business Administration Seminar: Marketing	3
Total Credit Hours:		12

Elective (Select 4-6 credits of the following)

BADM 364	Electronic Commerce	3
BADM 497	Business Administration Internship, Externship, Cooperative Education	1-12
MRKT 357	International Marketing	3
MRKT 386	Retailing: Virtual and Brick-and-Mortar	3
MRKT 466	Consumer Behavior and Consumption	3

Total Credit Hours:

16-18