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Digital Marketing Certificate

Overview

A woman writes in a notebook as a man uses a laptop.  

The digital marketing certificate is a certificate program within the School of Business and Entrepreneurship. If you have questions regarding this program, please contact dsu.hawk@dickinsonstate.edu or call 1-800-279-HAWK.

Certificate available in Bismarck, DSUlive, and online

Career Options

Why should you pursue a Digital Marketing Certificate?

The Digital Marketing Certificate prepares students for entry-level positions in marketing fields in the new world of digital marketing.

Possible Career Paths

  • Marketing Manager
  • Social Media Specialist
  • Digital Strategist
  • Digital Brand Manager

Requirements

Note: To enroll in the courses below, student must meet the following requirements: Meet prerequisite requirements, or prior approval by the dean of the School of Business and Entrepreneurship.

Courses

BADM 357Visual Merchandising, Design, and Storytelling

3
MRKT 301Principles of Marketing

3
MRKT 340Advertising, Sales Promotion, and Digital Media

3
MRKT 491Business Administration Seminar: Marketing

3
Total Credit Hours:12

Elective (Select 4-6 credits of the following)

BADM 364Electronic Commerce

3
 
BADM 497Business Administration Internship, Externship, Cooperative Education

1-12
 
MRKT 357International Marketing

3
MRKT 386Retailing: Virtual and Brick-and-Mortar

3
MRKT 466Consumer Behavior and Consumption

3

Total Credit Hours:16-18